"An entrepreneur with strong network makes money even when he is asleep."

-Amit Kalantri" 

AMSOIL Dealer Websites - Empowerkit

PS, if you have questions about website stuff, please reach out. We're happy to help. 

Most of you have read by now that Empowerkit the company that maintains and manages dealer website is going away. 

Option 1. Wait to see if AMSOIL finds a solution

Option 2. Make something temporary that you can direct people two. 

Option 3. Creaste your own AMSOIL website. 

Back before empowerkit came around, AMSOIL offered lubedealer.com website that they managed internally, they decided to stop that and go with empowerkit and many dealers lost their web presence when those sites no longer were available. 

One sure thing, a website and domain that you own and control will be able to be used no matter what. Back in 2000 there were no website offerings. I created my first AMSOIL website from scratch learning how to code in HTML by looking at others website. Here is what my website looked like back in 2001: https://web.archive.org/web/20010712144739/http://www.lube-direct.com/

In 2008 I decided upgrade to web 2.0 and use a "blog style site" that is when I created our amsoil.lube-direct.com over the years we've had several upgrades, and remakes to make the site look nicer and perform better. We've moved hosting companies 3 times, but we never lost our website. 

Our recommendation would be to get serious with your online presense and create your own website. First things first. Purchase your own domain. What is a domain name? A domain name is a unique, easy-to-remember address used to access websites, such as ‘google.com’, and ‘facebook.com’. Users can connect to websites using domain names thanks to the DNS system. 

You can have a domain without making your own website. Once you purchase a domain, you can "Point it" to any website address on the internet. You could point it to a facebook page, you could point it to your listing on our AMSOIL Buy Local. You could use a free service like https://linktr.ee/ etc. 

Once you have your domain (that is the easy to remember URL that you purchase.) Then in the future you can learn to create your own website or pay someone to do it. 

You can purchase a domain through a variety of sites. We like NameCheap.com https://www.namecheap.com/domains/domain-name-search/

Be sure to follow the AMSOIL guidelines in the G4000 Policies and Procedures before you purchase a domain. Do some research, think about it, how will my domain be able to help differentiate me from other AMSOIL Dealers?

Linkree option. 

One of the easiest things to setup and get going is Linktree...This is a free (as well as paid) landing page where you can list important links. Several dealers have already started using this and you could purchase a domain and point it to your linktree. 

AMSOIL Official LinkTree: https://linktr.ee/amsoilinc

Here are some other dealers that I was able to lookup:

https://linktr.ee/MidwestSyntheticsLLC

https://linktr.ee/Aaron_Whitlow

https://linktr.ee/SwitchSynthetics

This could be a good option for dealers that just want something simple. 

Note, if you are approached by another dealer offering website help, this is against the AMSOIL rules.  Your best bet would be to find an outside source to help you with web design. Otherwise you could get taken advantage of: From the AMSOIL G4000 Policies and Procedures. 

AMSOIL Buy Local Google Stats

We recently updated our stats for the AMSOIL Buy Local Dealer Directory. We currently have 477 published listings. If all the dealers in our group took advantage of this free listing service. We could have well over 750. All you have to do is ask to be listed. We will give you a login and password and even help you with your listing. Just ask. 

https://amsoilbuylocal.lube-direct.com/amsoil-buy-local-google-stats/

AMSOIL Buy Local Dealer Training Modules. 

I have create some Dealer Training Modules for you to look over before beginning with the AMSOIL Buy Local Directory. 

1. Dealer Training
2. How to write a good AMSOIL Dealer Directory Listing
3. Webinar Why AMSOIL Buy Local and How to create a listing
4. How to write a good Retailer Installer Directory Listing
5. Promoting your Retailers
6. Maintain Your AMSOIL Buy Local Listings

If you would like to take advantage of this powerful marketing tool for you and your accounts please just send me a message with your name and dealer number and we will set up a login and password for you. You can email me at 1michaelsparks@gmail.com

Inferior Oils and Timing Chain Wear in Gasoline Direct Injection Engines: AMSOIL Synthetic Lubricants as a Solution: Read More...

This was taken from an Article printed in the dealer magazine. I used Ai to revamp it and help put in some important facts. Remember, not all synthetic oils are created equally. This proves the point in the timing chain wear in Gasonline Direct Injected engines. 

AMSOIL Dealers Who Want To Be Listed As Retailer / Installer

Did you know if you are an AMSOIL Dealer that owns a business you can have it listed on the "Find AMSOIL Near Me" locator on AMSOIL? 

Learn More

AMSOIL Preferred Customer Vs. Commercial Account for Small Business Owners

We recently ran into a situation where one of our commercial accounts was getting promotional email for the monthly PC give-a-ways. They called and complained that the promo code didn't work. Come to find out they were a PC in the past and once we determined they owned a business we encouraged them to become a Commercial Account. Then we started looking at their order history and determined for the amounts they order they probably should have stayed as a PC. They order enough throughout the year to earn a free PC membership and their orders throughout the year are about $200. Well below the requirement for free shipping as a commercial account. So they are paying $13.99 shipping. This made me realize to better qualify a commercial business to determine how much they plan on ordering. I made a page on my website explaining the differences between a commercial account vs a PC. 

Check out the page: AMSOIL Preferred Customer Vs. Commercial Account for Small Business Owners

Promoting your accounts using the AMSOIL Buy Local and the AMSOIL Locator. 

Do you follow / engage with your retail and installer accounts online like LinkedIn or Facebook? We personally use our AMSOIL Buy Local directory to help promote our active accounts. 

This does two things, it helps your accounts sell more AMSOIL and it helps build a better relationship between you and your account. We will normally post something like "Thanks to (Insert/tag your account) for the recent restock of inventory" when they make a purchase. 

When you tag your account, they see that you tagged them.

Another option that I have been thinking of recently is asking your accounts to help promote AMSOIL by taking photos and posting them on their social. This might be something to discuss with your accounts. In many cases your contact at the account might not be the same person, they may have a Social Media person so be sure to ask. 

Free Advertising for You and your Retailer/Installer accounts! 

AMSOIL is now doing sponsored ads on Facebook (and I believe Google) for the AMSOIL Locator! 

Be sure to get on the locator and stay on it by maintaining Customer Certification! 

Here is a link to the AMSOIL Dealer Certification doc. (must be logged in)  https://dz.amsoil.com/digital-library/file/2123 

Facebook Private AMSOIL Dealer Group. 

Are you in our private dealer group? Many experienced dealers on there to help you and give you ideas. Request to join if you are not yet a member: https://www.facebook.com/groups/1113058842070116

Account Direct Dealer training calls are back online! 

2015 AMSOIL Dealer Training Calls

2015 AMSOIL Dealer Training Calls

2014 AMSOIL Dealer Training Calls

2013 AMSOIL Dealer Training Calls

2012 AMSOIL Dealer Training Calls

Training Videos

Have you watched or re-watched all the AMSOIL Training videos put out? Did you know there was an archive for Commercial Training, Retailer Training, Dealer Tips, Products and Tech Tips? Check it out! 

https://dz.amsoil.com/digital-library/folder/220

• $25 off your Nimble account purchase
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Looking for an easy to use Expense and Mileage Tracker. Check out Hurdlr, it's what we use. 

https://web.hurdlr.com/signup

Do you show appreciation to your current customers? 

People buy from those the know, like and trust. Building better relationships with your customers will go a long way to help retain them as well as get referrals. Be sure to find ways to say thank you, that could be via text, email, phone calls and even real greeting cards in the mail. 

• You could use the AMSOIL Notepads to a nice letter to your customers
• You can also order personalized note/thank you cards, stationary and envelops in the dealers Print Center
• Since about 2005 we've been using a system called SendOutCards that allows you to efficiently and easily create thank you cards that are sent on your behalf. appreciatemycustomers.com/