Sparks Team AMSOIL Dealer Training Newsletter
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I know it can sometimes feel awkward getting started with AMSOIL because it’s different than having a job.
But if you can just imagine the gratitude you’ll feel towards the person who brings you the opportunity of a lifetime — that brings you flexibility with your schedule, and chances to travel and to make a difference in people’s lives — then you won’t hesitate to share this with others — because that gratitude will be towards YOU for having the courage to share!
Help people understand the value that AMSOIL brings! Products, Company Opportunity!
www.joinamsoil.com/?zo=______ (add your ZO number)
New AMSOIL Dealer Training Launched
While this new AMSOIL Training is geared towards brand new dealers we think it's a great refresher for veteran dealers as well. Plus it's really nice to see what you're newly sponsored dealers get access to. As they say AMSOIL "Keeps getting Better! "
Download the app!
How to Download the Free Go.Learn App for Use With AU Online:
Android users, go to your google play store and type in go.learn
apple app store, click search and type in go.learn
Download the app and follow the instructions on setting up your AMSOIL dealer account.
STEP 2
Open the app and enter
www.amsoil.docebosaas.com
in the “Platform URL” field. Tap
“PROCEED TO LOGIN PAGE.”
STEP 3
You’ll now see this
screen. Tap SAML SSO.
STEP 4
Enter your Dealer
login information.
STEP 5
Begin using AU Online.
Having a Growth Mindset.
It is very important to continually grow and educate yourself. We have studied many things over the years in regards to our AMSOIL business. Marketing, leadership, sales, internet, web development and more. This has helped us continue to provide value to you and those in your group. We are here to help you.
Speaking of growth. Even during a pandemic our business continued to grow year over year.
Have a look at our year end chart comparing the last 3 years. Both of our businesses grew in 2020.
As you can see over the year our businesses ended on a higher note!
AMSOIL Marketing Suggestions
Consider this. First and foremost find what interests you most about AMSOIL products and markets. You like offroad market (dirt bikes, ATV/UTV) or maybe the diesel market or maybe you like to ride Harley's or other street bikes...
Next Consider marketing where AMSOIL is focusing their attention. They are using their marketing dollars in various ways to help us dealers. If you too look at where they are marketing you will have a high chance of success.
Commercial Accounts. AMSOIL is now making a higher focus on helping dealers get more commercial accounts. Commercial accounts normally buy in higher volume, they are loyal and they help dealers earn more cash commissions. This is especially true for newer dealers that don't have the monthly volume to earn higher percentage on commission credits. Consider learning about and establishing some Commercial Account Customers.
15 minutes a day! Did you know the average person spends 2.5 hours a day (many spend much more than this) on social media, but do they get paid for it? What if you could spend a few minutes each day educating, introducing or promoting Yourself and AMSOIL products. It's really that easy. Top dealers in AMSOIL promote online. You can do it. Learn how to promote your business on your favorite social media platform.
New Commercial Program Sales Aid Now Available
March 3, 2021 - Announcement
New Commercial Program Sales Aid Now Available
The new Commercial Program Sales Aid (G3728) is now available for order. Different from other sales literature, this sales aid is not intended to be left behind with customers, but used as a presentation tool on your commercial customer visits. It is designed specifically for the commercial industries where Dealers have had the most success: contractors, fleets and agriculture. The sales aid is designed to create curiosity and is best used in the initial meetings with your prospects. At
this stage of the sales process the goal is to get your customers talking about their businesses - how they operate, the challenges they face, improvements they would like to make and their goals. Learning this information places you in a much better position to provide an overall solution with AMSOIL products. If you have any questions, please reach out to the Commercial
Commercial Sales Team:
Eric Brandenburg – Commercial Program Manager
(715) 399-6467
ebrandenburg@amsoil.com
Ernie Jones – Commercial Field Sales Representative
(407) 325-2475
ejones@amsoil.com
Ashley Hedin – Commercial Inside Sales Representative
(715) 399-6463
ahedin@amsoil.com
AMSOIL Customer Stats
Back in January issue of the AMSOIL Magazine, Direct Jobbers received a special insert that Alan and the leadership team at AMSOIL put out. There are some exciting things going on that you should be aware of.
1. AMSOIL obtained 38,000 new buying customers through their promotions. These new customers were assigned to "Customer Certified Dealers" only.
2. That's roughly 100 new customers per day that are handed off to dealers.
Increased Demand for AMSOIL Products.
AMSOIL is one of the only Home Business Opportunities that do national advertising. They invest (on our behalf) on TV, Magazine and strategic partnerships with influencers.
In 2021 more promotions will be coming to those dealers that want to have more success with all customer types, including commercial and retailer accounts.
Customer Certified is where you want to be
Maintaining customer certification can seem like a daunting challenge for many new dealers. I know this when we first got started, we were not adding many customers on a monthly basis. This all changed when we got serious about it. Our goal for the last few years is to have 10 new customers per 30 days...We have been able to do this through our AMSOIL activities. We use all kinds of marketing like online, offline, face to face, referrals etc.
We most like the kind of marketing that works for us 27/7. That means our website and our google presence. This takes some upfront effort that may not show up immediately in new customers, but over time it will continue to work for you while without much ongoing effort. Consider implementing Video on Youtube. Consider making a blog on your website. Consider getting your Google business listing up and running and ask for referrals. This is key to the long term success of your
business.
Higher levels of achievement.
“Above and Beyond”
The Marketing Plan Dealer / Direct Jobber
Awards & Incentives
The Dealer Award Program provides recognition for your sponsored Dealers’ sales and sponsorship
achievements, beginning at the 100 commission credit/one personally sponsored Dealer level and
concluding with Direct Jobber status.
Training, encouragement and recognition are the tools for building a strong personal group. The award
program helps your group grow and allows you to take full advantage of all the bonuses.
To be recognized for achievement levels of personal sponsorship and personal group sales (GV), and
receive an award, a Dealer must meet the following criteria:
Accumulated Sponsorship Monthly Commission Credits Awards
1 dealer sponsored + 100 CC's Appreciation Letter
3 dealers sponsored + 300 CC's Certificate & Letter
5 dealers sponsored + 500 CC's Certificate & Letter
10 dealers sponsored + 1,000 CC's 1000 Level Pin & Letter
15 dealers sponsored + 1,500 CC's 1500 Level Pin & Letter
20 dealers sponsored + 2,000 CC's 2000 Level Pin & Letter
25 dealers sponsored + 2,500 CC's 2500 Level Pin & Letter
NA 3,000 Direct Dealer Plaque & Letter
NA 3,000 (3 consecutive months) Direct Jobber Plaque & Letter
There are other programs and incentives in the actual document.
I actually made a page talking about dealer awards and incentives on our dealer training site.
AMSOIL Magazine
Current and past issues of the AMSOIL Magazine
Check it out! We read the Dealer magazine on line as soon as it comes out. It's always full of great information to spur ideas on making sales.
If you are a newer dealer you look at past issues as well.
You can also join our secret Sparks Team group to connect with, ask questions and interact with others on our team. You must contact me for access to this group. Join Our Facebook Group
Interested in staying in better touch with your customers? An email marketing newsletter may be the ticket.
We would be glad to share with you our email marketing strategy.
We are rolling out newsletter marketing for Dealers (like this one)
Commercial Accounts
PC's / Catalog customers
ROTS accounts
It's easy to upload customer emails via the AMSOIL dealer label report found in the dealers zone.
Taxes...
The biggest pain for most people is keeping good records for taxes. We had this frustration early on and used to keep receipts in a shoe box. This would drive our accountant nuts (as well as cost us a lot of money having them add up all the receipts) We found a solution, now with the power of smart phones we can keep track of mileage, receipts and even our Income. Then at the end of the year we have one file to give to the accountant and all the info is there. Saves us a lot of
money!
We use a product called TAXBOT. It was developed by Sandy Botkin a CPA and former Attorney for the IRS who has taught hundreds of thousands of taxpayers how to save on their taxes with his Tax Reduction Institute seminars.
TRY TAXBOT RISK-FREE
FOR 14 DAYS!
NO CONTRACTS - If Taxbot doesn’t make your life easier by automating your mileage and expense tracking during your trial simply notify us and we will deactivate your subscription. If something comes up later on and you need to deactivate your subscription you can - because we don’t have contracts.
nimble CRM tool (Customer Relationship Manager)
- $25 off your Nimble account purchase
- https://www.nimble.com/referral-program/?discount_code=KK7BE
- Built for Office 365, G Suite, & everywhere you work on the web
- The benefits of enterprise CRMs without cost or complexity
- Business and social insights that help you engage more effectively
- Optimized outreach with group email marketing, tracking, and analytics
- Pipeline management and reporting
We are top level AMSOIL Direct Jobbers and are looking to help those on our team grow. Please check out our AMSOIL Dealer training Website: www.accountdirect.lube-direct.com/
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